H&M

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OUR HIJAB STORIES

They say a picture says more than a thousand words. But many times weneed words to fully understand the true story behind everything we see.This

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TAYLOR MADE

As the first nips of fall arrived a few weeks ago, we went into the “öppna landskap” north of Stockholm to just lie in the

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MADRE MIA!

A lot of us grew up with single moms. Society tells us that we were disadvantaged, but for many of us it didn’t feel that

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Ah! Denim

Blue skies and higher mercury … happy times are here again! Swedes are consumed with the weather … most times perplexed between black rain boots

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krull magazine. close up beauty shot with pink eye makeup

PINK EYE

The winter-to-spring transition is a time of renewal. That includes renewing our commitment to Mother Earth…even if she’s blessing us with allergies and fickle temperatures.

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krullmag. models in floral dress, fake fur coat

TAKE 2

Whether a bae or a pair of blood shoes, we love the power of two. And so does fashion!   It’s no surprise that twinning

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Krullmag.com. Monkey Business

Yes, outrage at the H&M ad is justified!

H&M ran an advertisement of a black male child wearing a green “coolest monkey in the jungle” hoodie on its UK website. As representation matters, so does the subliminal messages that are sent. Comparing black people to monkeys is a stereotype dating back to the earliest encounters of Europeans with people of the African continent.

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LAVISH

Meet Abena Amoateng & Emely Ramos, Stockholm-based It Girls originally hailing from laid back Göteborg. For some time now they’ve got the East & West

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Krull magazine. "Idilic". photo by Andrea Davis Kronlund, styling Samantha Braun, makeup Emelie Wood Olsson, model Idil

MODEst

Meet the KRULL Muslimah Fashionista. An all-season inspiration, beyond trends and compromises, she sets the tone for a fall/winter of sartorial extravaganza. ‘Élégante’ with a

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